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Google Includes Location Information on Search Results?

19. December 2009

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It seems that Google selectively displays location of where content of its search results is based. A search for “get sitelinks google” via Google Spain yields a page from SEO Hong Kong. But if you look at the URL details, you’ll see extra information that’s definitely not found within the URL of the search result. That [...]

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Google Thinks My Page Title Sucks

27. November 2009

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Page titles are important elements to optimize for search engine results. I guess most webmasters are aware of this. The more targeted our page titles, the better. More targeted page title means it contains main keywords / phrases about the topic of the page. It also means picking the right keywords / phrases that target [...]

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Slow Loading Pages Might Get Lower Search Rankings

17. November 2009

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Early last year, I wrote about how Google AdWords Quality Score uses page load as a basis for scoring. Loading time obviously affects user experience and a slow loading web page could mean a crank web infrastructure or a poorly maintained unstable website. Such paid search factor may also be included in evaluating pages for [...]

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5 Advantages of Outsourcing Search Engine Marketing

12. September 2009

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I hope you read my previous post about the advantages of performing search engine marketing in-house. It highlights cost and long term benefits. But what about short-term and best results? Why don’t we take a look at the advantages of handing our search engine marketing to vendors or agencies.   Experience and expertise Search engine marketing is a [...]

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How Do You Measure SEO Success?

29. July 2009

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There are many ways we can measure SEO success. Keyword Rankings This is a very popular measurement to determine success of an SEO campaign. Why? Simple. It’s easy to do (just feed your selected keywords on a software, select search engines, input client website, press the”Go” button and voila, you got a report) and easier to explain [...]

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