Web Analytics

Nobody can claim success — SEO or not — unless it’s proven. Thankfully, SEO is part of digital marketing where metrics are defined and key

Google Data Studio, the data analytics and visualization tool by Google has recently been made available for free to everyone. More accurately, it has removed

Before you rejoice upon discovering that your site has been getting a referral traffic from Lifehacker website upon examination of your Google Analytics traffic, bear

In dealing with client projects, we are often entrusted to check performance and progress of intended targets. In the process, we are granted access to

To many of us search engine optimization people, helping visitors get to a client’s landing page from search engines is already an accomplishment. Yet, it’s